The Sacramento Kings and Xperiel revealed the introduce of a new fan experience as well as interaction advancement called ‘Photo in the Plaza’ for fans during the team’s Sixth guy event at the final house game of the 2016-17 season at golden 1 Center.


Using the Kings + golden 1 center app, fans can submit pictures to be featured in real-time on the arena’s custom-made 25ft vertical LED video screens at the Grand Entrance.

Kings chief innovation Officer, Ryan Montoya, said:

Technology enables us to produce special chances for our fans as well as make unforgettable experiences. By linking fans to the arena’s advanced features with our app as well as supplying a hyper-personalized method to welcome them to the arena, we’re altering the method teams look at technology, while leaving our fans with an improved experience – even before tip-off.

To take part in “Photo in the Plaza,” fans can take or publish a picture of their option by checking out the “Fan Zone” section within the Kings + golden 1 center app. submitted as well as authorized pictures will be put in a online queue to be displayed on the golden 1 center outside video screens. As Camiseta Selección de fútbol de Polonia fans show up in the plaza near the Grand Entrance, their app will serve as a remote manage to the arena as well as activate advanced BLE beacons. The screens will constantly update with new pictures as fans show up at the arena, welcoming them to the game on Tuesday, April 11. Future Kings games as well as arena events, like shows as well as household shows, can likewise function picture in the Plaza integration.

Alex Hertel, CEO of Xperiel, said:

There is a density of innovation that you can only discover in sports arenas as well as stadiums, like golden 1 Center. We are moving away from the concept that an app must run only on a mobile gadget as well as instead embracing the truth that it can run throughout an entire arena. This believing puts the Kings fan experience not only in their hands, however likewise up on the huge screen, part of ticket sales, ticket scans, etc. With Xperiel, the whole arena becomes a gadget that supplies experiences.

Recently placed No.1 on both quick Company’s “Most ingenious business in Sports” as well as SportTechie’s “25 a lot of tech smart sports Teams,” the Kings have served as an market leader with over a decade of advancement to redefine exactly how fans interact with the team. Now, with golden 1 Center, the world’s a lot of technologically advanced arena, the Kings are utilising next-generation innovation to improve the fan experience with a first-of-its-kind app, an unequaled Web connection, the NBA’s only 4K video board, as well as lots of a lot more advancements to produce a seamless as well as frictionless environment.

Back in September, the Sacramento Kings as well as golden 1 center revealed a first-of-its-kind double application (app), offered for complimentary download in the app store as well as Google Play. The app is a new platform to experience the technologically-enhanced features in golden 1 Center, as well as to supply fans with a channel to get team updates as well as information.


This original technique to a multifaceted app was produced in partnership with industry-leading digital innovation provider and created by Webby Award-winning digital innovative agency M&C Saatchi LA.
The new Kings app, powered by Xfinity, features focus on improving the guest experience by supplying fans with unequaled client service as well as gain access to to real-time information, ideal at their fingertips. When guests utilise the app, their hyper-personalised arena experience will function on-demand info relating to every element linked to their visit, including info about transportation as well as parking, arena line queuing, as well as gain access to to advanced game metrics, special video angles as well as more. The app will likewise function an advanced gaming platform for fans to make predictions as well as contend against one one more in real-time.



Kings owner as well as Chairman, Vivek Ranadivé, said:

No other arena will supply fans as well as guests with real-time info as well as extreme client service like golden 1 Center. This new app will be the fans’ remote manage for the world’s a lot of advanced arena, enabling them to personalize as well as take manage of their experience, as well as engage with the team like never before.



Behind the scenes,’s advanced digital platform supplies the Kings with the capability to add new features as well as progress with the demands of Golden 1 Center and the fans. The app’s backend runs 1,500 automations per game across 10 special application program interfaces, ranging from the NBA to Urban Airship to PubNub. This synchronises a real-time experience with up-to-the-moment scores, play-by-play info, shot-chart details, in addition to team as well as player stats as well as more. All told, the combination of products is a backbone that fits an extraordinary 30-plus integrations. co-founder as well as CEO, Neha Sampat, said:

No other app delivers as much real-time info as well as on-demand gain access to like the Kings + golden 1 center App. It’s a excellent market example of exactly how best-of-breed technologies as well as services can be integrated to provide an unmatched individual experience. We’re thrilled to partner with a team that prioritizes advanced innovation as well as delivers special options directly to their fans.

Fans can gain access to real-time info about several transit as well as auto parking options.


The seamless experience begins when fans prepare to find to a game or an event. Kings Season Ticket members can easily view as well as handle their tickets in the app through a Ticketmaster integration. fans can likewise search the Kings and Golden 1 Center schedules Camiseta Selección de fútbol de Bélgica to purchase tickets for single games, shows or shows at the touch of a button. single game as well as event ticket holders can likewise take pleasure in a seamless experience of checking out as well as managing their tickets, making entry into the arena quick as well as easy.


As fans head downtown, they can gain access to real-time info about several transit as well as auto parking options. UBER integration, a direct link to purchase auto parking in advance, in addition to choose public transportation info will all assist fans plan their path downtown.


Once in the arena, top notch maps will assist fans navigate the concourse as well as get ideal to their seat. Real-time info will let fans understand if the line is long at their much-loved regional eats or if there is a wait on a close-by restroom. From their seat, fans will be able to buy shipment from the arena’s NBA-leading farm-to-court menu, featuring regional favorites together with arena classics. Seat as well as experience upgrades will likewise be offered for purchase from the app, in addition to team product as well as memorabilia.


Kings fans in the arena can take advantage of special features only offered in Golden 1 Center. during games, multi-angle replays as well as online streams will provide guests in the arena the chance to catch the action from several perspectives. fans will likewise have immediate gain access to to a new method of visualising a large variety of team as well as player data as the game progresses.


In a expert sports team first, KAI – Kings man-made Intelligence, the team’s Facebook Messenger bot — will be featured in-app to response concerns about the team as well as venue.


The new Kings app likewise features an integration from LAVA, a cloud-based client interaction platform that utilises maker discovering to engage as well as fans with hyper-personalised experiences. By utilizing the app as well as pertaining to games, fans will be eligible for these tailored uses as well as benefits based on their activity within the app as well as at the arena. For shows as well as shows, guests can switch the app to Golden 1 Center mode at the press of a button. Here, app individuals can discover set listings in anticipation of an upcoming concert, track show announcements as well as get updated Camiseta Newcastle United event details, in addition to features created to improve the arena experience.


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